Thursday February 19, 2026
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Now for my logo I knew I wanted it to have a vintage feel with a cursive font; something pretty, but still portraying my vibe well. I decided to utilize Canva when making my logo and ended up having to chose between a plethora of options, which was a really tough decision. But before I could pick a design, I wanted to come up with a name first. I sort of wanted it to reflect the vibe of my story, having contrast between whatever design I chose and the name. After some thinking I landed on calling my production company "Saturday Sun Productions"; in having the name portray a warm vibe, putting it against a black and white design created juxtaposition between the two, just like my film opening.
I really liked the look of an old film roll, or like a black and white movie credits; something that felt gritty and vintage was the overall look that I wanted. To kind of have a nod to hold films and the countdowns that were featured before the film. In addition to that, I will be including the audio of the old film because I didn't want it to be completely silent. It won't be very loud, just something in that background to get people intrigued.
I started playing around with different fonts, colors, and transparency to create a sort of flow throughout the logo. In making it, I wanted it to be appealing while still setting up the story ahead.
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Now that is all for what will play before my film opening, but for the stand alone logo, I wanted it to carry the same sort of vintage vibe. I used a font similar to the one above, still carrying that classy and clean vibe throughout them both. I did an inverted version of the opening above for the logo, having the gradient come from the middle as opposed to from the sides.
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Again, I wanted it to look visually appealing to the audience, while still having a timeless/vintage vibe about it. I went through a ton of different color combinations, stickers, font sizes, and gradients to land on the logo that I created. I love the look of darker colors mixed together, so I decided to go with black and gray for my overall color scheme. Having the gradient be under the text and designs really pulls the viewers focus into the logo and name of the production company; which in return sparks curiosity.
With the idea of utilizing the look of old film, I pulled majority of inspiration from black and white movies when creating this logo. The cursive writing and pretty visual choices really give a nod to those cut scenes in black and white movies, especially the silent ones, where it says what the character is saying. In taking this creative route, I want it to reflect the overall film opening. With having the background be all dark colors with cursive writing on top, it communicates that even within the dark, there can be beauty. Which is what my film is about.
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